Gillian Cass did a lot of research about the impact of alcohol locally and internationally before producing her image of a broken bottle and blood.
She said, “I learnt that apart from the obvious dangers, drink can change people in unexpected ways. It is not just about acting in ways they wouldn't when they were sober, like waking up in strange places, but about personality change. I wanted my design to emphasise the loneliness, anger, depression and paranoia and lives turned upside down.”
Please consider Gillian's design and then follow the survey link below: